The
Sales Associate acts as a field representative and brand advocate for
Athleta. This role is responsible for engaging and connecting with each
customer to provide the right service, thereby generating sales and
brand loyalty. The Sales Associate utilizes expert product knowledge to
educate, inform, inspire and wardrobe the customer. This
individual takes pride in the brand, the product, the store and its
team and works to deliver an innovative and compelling shopping
experience.
ESSENTIAL DUTIES & RESPONSIBILITIES:
- Understands the holistic mindset of the Athleta brand and can bring it to life everyday
- Embodies Athleta’s Promise of Connect/Share/Inspire in all aspects of their job.
- Consistently treats everyone with respect and contributes to a positive work environment
- Brings Athleta to life (in this new retail expression), through creating a unique-to-brand shopping experience; fosters interaction similar to being a trusted friend and advisor through rapport & empathy
- Displays a "customer first" mindset at all times; focuses on engaging with the customer to meet their individual needs
- Ability to do what's right while balancing brand policy guidelines to promote an in-service mindset
- Looks for ways to create an environment that welcomes innovation and values each employee's unique ideas and contributions
- Ensures desired brand experience is being fostered in store through individual and team customer interactions
- Connects with customers by asking open-ended questions to assess customer needs and makes relevant merchandise/styling suggestions
- Drives store sales by authentically suggesting additional items to customers to meet their active lifestyle needs
- Stays current on all product knowledge and communicates features and benefits to customers to build customer knowledge and confidence in the product
- Assists customers in finding out-of-stock items via catalog or on line, by using back-order capability, or by finding substitutions for out-of-stock items (understands and leverages Call Center, catalog & website)
- Leads by example; mentors and positively influences others
- Reports to a member of the leadership team
- Takes daily direction from Lead on Duty
- Collaborates effectively across the team
- Ability to establish & maintain effective relationships with employees and customers
- Possesses a strong character/ethical core - distinctly knows the difference between doing what is right vs. doing the right thing
- Ability to interact cooperatively and work as a team towards a common goal
- Demonstrates a passion for delivering exceptional service everyday and inspires by example
- Demonstrates a "can do" attitude, with drive and passion to sell and achieve all goals
- Must be able to communicate effectively and respond to the needs and questions of peers and leadership in a timely manner.